SEO training and courses are the first things that come to people’s minds when they want to start their SEO journey in Nepal.
And, if you are also planning to enroll in one of these courses, this article is for you.
In this article, I will uncover every detail related to different SEO training available in Nepal.
Before we start, I am assuming that you have a basic idea of SEO and its Working. If not, make sure you read this guide on SEO in Nepal.
First thing first, let’s start with the course outline for SEO training in Nepal.
SEO Training Course Outline
I have analyzed different SEO training available in Nepal and found that not all the training are providing a comprehensive course outline.
So, I have created a new outline that covers every aspect of SEO that every beginner should know about.
1. Introduction to SEO
- Basics of SEO
- Working of Search Engines
- Organic vs Paid Search (Traffic)
- Introduction to Google Algorithms
- Introduction to Roles of SEO
- SEO vs Social Media Marketing
2. Types of SEO
- Different Types of SEO: On-Page, Off-Page (Link Building), and Technical SEO
- Brief Introduction to each type
- Difference between Types of SEO
3. On-Page SEO
- Introduction to On-Page SEO
- Different Factors of On-Page SEO
- Optimizing Content
- Meta Titles and Meta Descriptions
- Optimizing for Header and Subheaders
- Page Experience Optimization
- Image Optimization: Alt Tag, Image Size, etc
- Internal Linking
- Brief Introduction to Keyword Research
4. Keyword Research
- Introduction to Keyword Research
- Need to Keyword Research
- Keyword Research Tools
- Introduction to Search Intent
5. Off-Page SEO
- Introduction to Backlinks
- Link Building Tactics and Tools
- White Hat Vs Black Hat Links
- Email Outreach
- Introduction to Branding
- Social Media Promotion
6. Technical SEO
- Basics of Technical SEO
- Introduction to Crawling, Indexing, and Ranking
- Importance of Technical SEO
- Page Speed Optimization
- Site Structure
7. Local SEO
- Introduction to Google My Business
- NAP Optimization
- Local Keyword Research
8. Content Marketing
- Basics of Content Marketing Strategies
- Content Writing Tools
- Types of Content
- Content Optimization (Curation)
9. SEO Tools
- Free Vs Paid SEO Tools
- Google Analytics
- Google Search Console
- Advantages of Paid Tools
- Different Paid Tools: SEMRush, Ahrefs, Screaming Frog
- Creating New Sites
- Start Optimizing the Sites
I haven’t enrolled in any of the SEO training and courses in Nepal. The outline here is based on my personal experience. This is what I think is an optimal outline for a complete beginner.
And, if you are planning to enroll in any of the training, make sure the course involves everything I have mentioned in the outline.
How much does SEO Training cost in Nepal?
The approximate cost of SEO training is between 10,000 to 25,000 rupees in Nepal.
If you ask me, I would say this is the genuine price as well. And, prices below and above this range are not worth it.
But again, the cost also depends on the institute and course outline.
What is the duration of SEO training in Nepal?
The training duration is about 15 days to 2 months in Nepal. And, it depends on the number of hours you invest per day. Generally, the overall course is about 40 hours for absolute beginners.
Where can you get the SEO training in Nepal?
The training is provided by different training institutes (both offline and online). And, you can find them with a simple Google search.
Starting with SEO, Google search is something you should learn first :):)
Apart from institutes, I don’t think colleges provide courses specific to SEO. However, they do provide a whole degree in Digital Marketing. Kings College is one of them which I know that provides BBA in Digital Marketing.
Let me know in the comment what institutes and colleges provide SEO training in Nepal.
Benefits of SEO Training
For an absolute beginner, SEO training will guide you in your career. Here are some of the benefits of SEO training.
1. Provides all details to get you started
There are lots of guides and advice related to SEO on the internet. And, for a beginner, it will be overwhelming while starting with that advice.
In such cases, proper training will provide you with a proper path to get started.
2. Help you avoid bad practices
In the field of SEO, there are good practices, bad practices, and common practices. Proper training will help you find the differences between them.
It will help you avoid any damages in near future.
3. Help you stick with the course
When you pay for the training, you don’t want to leave the course in the middle. It will motivate you to continue the training.
4. Build a network and get a job
In today’s time, networking is so important to succeed in your career. And, some training institutes will help you build them.
Sometimes, they also help you get your first job.
With training, you will get certified after the completion of the training. And, certificates are somehow important in Nepal.
Especially, while you are starting, it will help you prove your credibility in the field.
Career After SEO Training
Once you complete your training, you will be eligible for entry-level SEO jobs as SEO interns or SEO analysts.
But it’s not that easy because of the increasing competition in the Nepali market. So personally, I would advise you is to practice whatever you have learned.
This is why I have mentioned Practice in the course outline. You need to build your own site and apply whatever you have learned in the training.
SEO is best learned by doing.
What this means is training will set the fundamentals for your career but if you don’t practice yourself you won’t actually learn anything.
Because SEO is changing all the time and what you have learned as the best practice today might fall under the bad practice tomorrow.
You need to keep updated with the latest news and trends. But, don’t just rely on what you read and learn.
Try out yourself, experiment, and keep evolving.
That’s the best training to get started with SEO in Nepal.
Apart from the paid training and course, you can also explore some of the free resources available. And, there are lots of them.
I have recently discovered LearningSEO by Aleyda. It includes all the resources you need to get started with SEO.